The deal arrives amid fresh criticism of people selling out to the Saudi Royal family despite its record of human rights abuses. Organizations backed by PIF held the Esports World Cup in Riyadh this summer and hosted talks with high-profile industry figures like Hideo Kojima and Ubisoft CEO Yves Guillemot, whose company is currently producing an Assassin’s Creed DLC set in Saudi Arabia. Outside the world of gaming, famous comedians like Bill Burr and Dave Chappelle were recently criticized for attending the Riyadh Comedy Festival.
“From the folks that brought you 9/11,” quipped WTF podcast host Marc Maron last week. “Two weeks of laughter in the desert, don’t miss it! The same guy that’s gonna pay them is the same guy that paid that guy to bone-saw Jamal Khashoggi and put him in a f***ing suitcase. But don’t let that stop the yuks, it’s gonna be a good time!”
“Electronic Arts is an extraordinary company with a world-class management team and a bold vision for the future. I’ve admired their ability to create iconic, lasting experiences, and as someone who grew up playing their games - and now enjoys them with his kids – I couldn’t be more excited about what’s ahead,” said Jared Kushner, Chief Executive Officer of Affinity Partners.