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KIND bar founder Daniel Lubetzky tells Gen Z to get off TikTok and study Greek philosophers to get ahead

Billionaire Shark Tank star Daniel Lubetzky warns that Gen Z who lean too heavily on social media (and even AI), may lose the skills they need to succeed. Instead, the Gen Xer advises young people to embrace critical thinking and curiosity—and he says, the key to doing so is going back to basics and reading philosophers like Plato, Socrates, and Aristotle. It’s a message that’s been echoed across the business world, including the CEOs of AWS and OpenAI.

The billionaire Shark Tank star and KIND bar founder Daniel Lubetzky tells Gen Z it may be time to put the tech away and get back to basics in order to get ahead.

“Being a critical thinker is in high demand, and they’re going to become greater demand. AI is real, but it doesn’t have the creativity that humans have,” Lubetzky exclusively tells Fortune. “If, as young people, you lean into your curiosity, in your critical thinking and in your creativity, you will win.”

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by Anonymousreply 35September 2, 2025 5:17 PM

The payoff is too speculative.

by Anonymousreply 1September 1, 2025 7:33 PM

He’s right.

by Anonymousreply 2September 1, 2025 7:35 PM

Oh, puhlease, Mary.

by Anonymousreply 3September 1, 2025 7:35 PM

R2, no, he's not.

Older people don't know Greek or Latin and don't study Plato, either

by Anonymousreply 4September 1, 2025 7:36 PM

I agree with him - critical thinking is a very important skill to have, no matter your age or employment.

by Anonymousreply 5September 1, 2025 7:37 PM

The lack of critical thinking has led us to our current disastrous situation. People will swallow any piece of claptrap they hear.

by Anonymousreply 6September 1, 2025 8:00 PM

Absolutely. Everyone’s mind is so atrophied they can’t think anymore. I include the left as well as the right in that. Maybe studying philosophy will help revive independent thought.

by Anonymousreply 7September 1, 2025 8:03 PM

Can you put that on your resume? That you read Plato and like to think about things?

Is the AI bot in HR going to accept that?

It's a good human/life skill to have, but how does that translate into getting a job in the modern world?

by Anonymousreply 8September 1, 2025 8:03 PM

Greek Philosopher's though? Really??

by Anonymousreply 9September 1, 2025 8:07 PM

Well, the Socratic method is the basis of law school. But remember what happened to Socrates? People don't like being questioned so much.

If you can boil down critical thinking, it is to question how you know a statement presented before you is true or not. You cannot believe everything you see or hear.

Too many young people just regurgitate what they've heard. Teenagers have always been that way - but it has become worse with so much false information and Bro podcasts spewing absolute lies.

by Anonymousreply 10September 1, 2025 8:25 PM

He’s right

The point is not just to read them; but to Study them, Learn them, Discuss them; and then figure out what you really think and how you see the world.

by Anonymousreply 11September 1, 2025 8:33 PM

The problem is they may start asking why they give a shit about all this nonsense and fuckery? Why are they grubbing and whoring for money and "success"? Is the goal to be surrounded by assholes and incels the rest of your life, whining about the idea that 100 million isn't enough, and then a billion isn't enough, and then 10 billion isn't enough?

And that's when the truly dangerous questions begin.

by Anonymousreply 12September 1, 2025 9:00 PM

He’s wrong and out of touch.

Millennials weren’t derailed by the internet or social media, they integrated it into their professional and social lives and reshaped industries, business, and politics

Gen Z will do the same exact thing with AI.

by Anonymousreply 13September 1, 2025 9:10 PM

He invented the KIND bar, so he knows what he's talking about.

by Anonymousreply 14September 1, 2025 9:14 PM

R10 Boomers became the most brainwashed generation today and in their old age!

by Anonymousreply 15September 1, 2025 9:16 PM

Critical thinking was the main objective of elite American college educations for a century.

by Anonymousreply 16September 1, 2025 9:18 PM

R4 That was literally the central argument in “Faust” and that was 230 years ago. We’ve been having the same debate forever.

A lot of people are dumb, that’s the key to happiness. Being self-aware and conscious of your environment and over-intellectualizing everything instead of living off being told what to do and only seeing life in a small bubble is harder.

by Anonymousreply 17September 1, 2025 9:22 PM

R15, Trump won because of Gen X and younger voters. I know it’s hard to grasp but it’s true. Boomers split 50/50 between Harris and Trump. You’re not also one of the deep thinkers who thought America getting less white would make it more progressive? Ha, ha.

by Anonymousreply 18September 1, 2025 9:23 PM

Whatever, Boomer!

by Anonymousreply 19September 1, 2025 9:27 PM

A thousand years ago a caterer I worked for did a summer barbecue on his estate.

At one point he gently chastised one of his guests for not being nice enough to the waitstaff.

by Anonymousreply 20September 1, 2025 9:32 PM

WTF is critical thinking? I’ve never really known. Is this something you already have if you were educated inthe 60s and 70s and that’s why we never heard of it then?

by Anonymousreply 21September 1, 2025 9:43 PM

He sounds smug, out of touch and scoldy. You need to stop being online so much and go read the ancient Greek philosophers, and read them in hardback book form, you sponge-brained children!

by Anonymousreply 22September 1, 2025 9:53 PM

R21 If you have to ask, it's above your pay grade.

by Anonymousreply 23September 1, 2025 10:04 PM

People don't know more basic things when they leave high school. Like basic foundations for logical thinking. In my first lecture for Discrete Math I, in order to motivate students as to why we should study basic formal Boolean logic, I ask them this question from basic, real life logical thinking: "Suppose you know that if A is true then so is B. And you know that B fails. What can you tell me about A?" Usually, there's a long silence before maybe one student nervously guesses the answer. And those are 1st year students in math and computer science...

by Anonymousreply 24September 1, 2025 10:05 PM

I sometimes go to Plato’s Closet.

by Anonymousreply 25September 1, 2025 10:06 PM

R24 That question demands the student know Boolean truth values. In linguistic context, B "fails" can mean many things, some of them are not "B is not true".

by Anonymousreply 26September 1, 2025 10:13 PM

Next they'll be telling us to read the bible!

by Anonymousreply 27September 1, 2025 10:24 PM

This brat came from a rich family. Fuck him.

by Anonymousreply 28September 2, 2025 12:38 AM

He honestly believes his head won’t be on the chopping block.

by Anonymousreply 29September 2, 2025 12:39 AM

R21 I hope this helps a little...

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by Anonymousreply 30September 2, 2025 12:20 PM

Um, R28:

[quote] The son of a Holocaust survivor, Daniel Lubetzky was born in Mexico City in 1968. When the Nazis invaded Poland in 1939, Daniel's father, who was nine at the time, was sent to live in a Jewish ghetto. Two years later, he and his family were sent to the concentration camp, Dachau. He remained there with his father until he was nearly 16 and the camp was liberated by American soldiers. Daniel's father and grandfather then immigrated to Mexico City, arriving with nothing but the clothes on their backs.

[...]

[quote] Daniel's mother is the daughter of European Jewish immigrants who had a working ranch in Mexico. After she met and married Daniel's father, they lived in a small apartment in the city. In his early days in Mexico, Daniel's father worked triple shifts in factories. He had only a third-grade education, but he was ambitious. He taught himself to speak English and Spanish and through a job in a jewelry store he learned the trade. Then he and Daniel's grandfather opened a small jewelry shop, and later they began representing watch brands in the duty-free channel. Many years later, his dad partnered with four other Holocaust survivors to build one of the most successful chains of duty-free stores along the U.S.-Mexican border.

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by Anonymousreply 31September 2, 2025 12:40 PM

R31 Please don't destroy R28 delusion with facts. You suck all the joy out of it when you tell the truth.

by Anonymousreply 32September 2, 2025 12:43 PM

R28 proves Daniel's point. So does R32.

by Anonymousreply 33September 2, 2025 1:24 PM

R31, the reality:

Daniel Lubetzky is the son of Sonia and Roman Lubetzky. Lubetzky's father, a Holocaust survivor and a Lithuanian Ashkenazi Jew,[5] was a partner in International Bonded Warehouses and United Export Trading Association, two duty-free shop chains with headquarters in Laredo, Texas.[6]

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by Anonymousreply 34September 2, 2025 5:16 PM

Next time, r31, don’t copy and paste his fabricated bio that he wrote himself.

by Anonymousreply 35September 2, 2025 5:17 PM
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