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Helen Gurley Brown's 1970s Cosmo

My sister read it from cover to cover. The mag's message seemed schizophrenic: take charge of your life... be your own woman... you can have it all! Then on the cover would be a model with an inch of makeup and her tits hanging out.

Are women really nothing without a man?

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by Anonymousreply 6August 1, 2025 8:05 AM

It's not really about men, OP, at least not directly. Our society dictates what it means to be a woman who "has it all", and beauty/sex appeal is very much included.

by Anonymousreply 1August 1, 2025 4:18 AM

Sex and...

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by Anonymousreply 2August 1, 2025 4:27 AM

Cosmo was full of sexy articles and quizzes (it’s editor was hired because she wrote the bestseller “Sex & the Single Girl”) so of course the covers were slutty.

by Anonymousreply 3August 1, 2025 5:22 AM

Black is beautiful

by Anonymousreply 4August 1, 2025 5:33 AM

"You can have it all" was 1970s feminist nonsense dogma. All it led to was a lot of burnt-out women retreating from the workplace and going back to being housewives. Nancy Pelosi, for example, had her family first THEN had a political career. And she didn't even ask for the latter.

by Anonymousreply 5August 1, 2025 7:49 AM

I don’t think the 1970s Cosmopolitan had a You Can Have It All vibe. It was pitched at single women, not working mothers.

by Anonymousreply 6August 1, 2025 8:05 AM
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