I have become a cologne/fragrance fan-
And for me, the sense of smell is the most important- it just can take my mind anywhere I want it to.
My two-
Baccarat Rouge 540- It smells of the 90's when i was in Junior High, hanging out in the mall- and there was just excitement in the air- It is baked goods from this fancy bakery, colognes from all the nice department stores, cotton candy, and this elusive luxury that I can never find or reach. what's fucked up, is that the "fragrance notes" do not match up.
My new one is "In Love With Everything' by Imaginary Authors-
Its this late 1980's sweet raspberry /sandalwood fragrance that just smells like childhood or something. Its wild.