Eldergays, was the Milford Plaza really the "Lullabuy of Broadway"?

This commercial played on a loop throughout most of the 80s.

$46 per person? They didn't just charge a regular room rate?

Too bad they chopped up the hotel and turned it into the Row NYC.

R1, I believe on WPIX between commercials for The Money Store with Phil Rizzuto and Cats at The Winter Garden Theater.

In the South, it aired toward the end of Saturday Night Live - usually among the last commercials before the goodbyes.

R4 You brought me right back with those two. Don’t forget the interactive game they had too where a lucky caller got to play a video game by saying “Pix, Pix, Pix” over and over. What a time.

Pix, Pix, Pix

At one time (prior to a budget reno), it was the Hotel Manhattan. I had unmemorable sex there. The room was the perfect place to stage a suicide. There was no lullaby..

Yes, yes it was.

It was better than the Dixie.

I sent in so many entries to play TV Pix and they never called me!

This ad followed a lot of talk shows like Donahue

This isn’t a Milford plaza story but a hotel of the same basic type at the same time.

I was at a convention that was being held at the Roosevelt hotel, I think in 1982 or 1983, and although I lived on the upper east side, I got a room at the hotel anyway, to use sort of as a base between events, to rest, maybe grab something to eat, and maybe even sleep there between the first and second nights if things ran late.

So I go up to the room — NOT IMPRESSED, what a dump — but hey it’s only one night. I had bought something at a dealer table but had a conference coming up so I tossed it on the bed and went to my event.

At about 5 or 6pm that first day I had a break so headed up to the room, opened the door, and there was a rat on the bed gnawing on my dealer purchase.

I stayed there a few times in the 90s. Considering how relatively inexpensive it was, it was decent. Small rooms and bathroom, but perfectly adequate.

R13

Bit late for comfort now, but Roosevelt Hotel closed a few months ago. No word on what's going to happen with property. Thanks to mid-town east rezoning new buildings are going up in area, and more planned. One Vanderbilt is done and likely will mean area will trend a bit more upscale.

Pakistani Airlines owned Roosevelt Hotel back in 1980's and it was indeed a dump. So much so they couldn't make money on the place finally having to shut it down and do a total refurbishment job.

Anyone remember the midtown Hotel Iroquois in the mid 80's? The rooms were enormous but decrepit. The bathroom doors wouldn't close.

The Iroquois is still there. I remember when I used to come to NYC in the early and mid aughts quite a bit, I would always price hotels and the Iroquois was always super expensive so I never stayed there. I actually got better deals next door at The Algonquin.

When I worked on Broadway throughout the 90s, before I left the city, we used to refer to the Milford as the Mildew Plaza because it was so old and nasty.

The Milford Plaza was the height of chic in the early 80s.

Nan Kempner and Gia Carangi could be seen at all hours doing lines of coke with Truman Capote in the lobby while Annie Leibovitz took photos and Fran Lebowitz cracked wise. Anyone who was anyone hung out there.

In Springfield, Mo it aired on WGN during the afternoon movie.

What a different world 80s midtown was around 42nd street, prior to the Disney-fication in the 90s. It was sleazy, dirty and wonderful.