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Coca-Cola is accused of reverse racism for encouraging employees to be 'less white'

Coca-Cola is under fire for uploading a resource video encouraging employees to 'be less white'.

Slides from the video went viral on social media late last week after they were shared by a 'whistleblower' working for the soft drink giant.

Many have now accused Coca-Cola of encouraging reverse racism, and are urging employees to file discrimination lawsuits against the company.

The slides appear to come from an 11-minute video titled 'Confronting Racism with Robin DiAngelo'.

DiAngelo, an author and consultant, argues that even well-meaning white people are complicit in racist structures unless they actively work to be 'anti-racist'.

One of the slides features the title 'Try to Be Less White', before another claims that whiteness is associated with arrogance, defensiveness, ignorance and a lack of humility.

Another slide states: 'In the US and other Western nations, white people are socialized to feel that they are inherently superior because they are white'.

Coca-Cola has confirmed that it uploaded the video to their 'LinkedIn Learning platform', but insist it is not a part of the company's compulsory curriculum.

A spokesperson told The Washington Examiner that the video was accessible to Coca-Cola employees as part of its 'Better Together global training', which is designed 'to help build an inclusive workplace.'


Not compulsory, but if you want to keep your job .....

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by Anonymousreply 1202/22/2021

Telling someone to be “less black” is racist.

So is the opposite.

by Anonymousreply 102/22/2021

And yet probably 90% of the people of top positions at their company are probably white. OMG, white people are so oppressed that they make up 90% of CEOs!!!!

by Anonymousreply 202/22/2021

Which is the best ever @CocaCola advertising slogan?

▪️Taste the Feeling ▪️It’s the Real Thing ▪️Life Tastes Good ▪️Try to Be Less White

by Anonymousreply 302/22/2021

There is no such thing as "reverse racism". It's all just racism.

by Anonymousreply 402/22/2021

Coke Clear is too racist for America but is just fine in Japan:

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by Anonymousreply 502/22/2021

[quote] It's all just racism

And the current PR team will soon be sacked.

by Anonymousreply 602/22/2021

so sick of this shit.

by Anonymousreply 702/22/2021

Employment lawyers ought to be delighted to learn that workplace discrimination is making such a comeback.

by Anonymousreply 802/22/2021

Ms. Dr. Racist Cunt.

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by Anonymousreply 902/22/2021

Any anyone noticed how "dark" the soda is?

by Anonymousreply 1002/22/2021

[quote] how "dark" the soda is?

The Australians call it Liquid Vegemite.

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by Anonymousreply 1102/22/2021

Reverse racism means you’re not racist! Racism is anyone against another race. It’s not whites hating blacks only. Plenty of races hate other races. My neighbor is from Spain (not Hilary Baldwin) She HATES the whole “Latino” shit. Hates Mexicans and South Americans and P Ricans with a passion. Says they are “NOT SPANISH”. She said they are lazy and have a low brow lineage (don’t know what it means didn’t want to ask) She said Spaniards hate when people confuse them with “those people”. See there is racism in any culture.

by Anonymousreply 1202/22/2021
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