Let’s be the typical self-help book!

I'm the self actualizing , positive, daily reaffirmation

“Stop Being Poor”

I'm the vision board filled with dreams you'll never have

I’m the celebrity author

I’m the ghost writer

I'm the journal dedicated to the exercises at the end of each chapter.

I'm the various "paradigms".

(21st century self-help, not the 1970s Bantam print paperbacks) I'm the author's self-help website URL . The reader is led to think he'll get extra content there, but actually will come to a 'products page' about the author's ancillary companion materials.

I am the $18.98 spent on this pile of shit that will do nothing but line the author's pockets.

R8, yes every author tries to parlay a book into tons of expensive materials we can all buy

I’m the person who buys all likes and friends for an author’s social media so it looks like he/she’s very popular

I'm the special terms like "visionizing" that you won't find in any dictionary

I’m the (most recent) t-shirt I purchased from the author’s several alternatives. This one says, “What’s My ‘Secret?’” theoretically enticing strangers to be “seekers.”

As if that’s any different from the other t-shirts...

I'm the 800-jillionith cheeseball sales rep who has learned how to fucking win friends and influence people.

I'm the complete abdication of personal responsibility.

I'm the chapter-length personal author story that builds to a bold-face "moral" at the end, which is nothing but a common-sense clunker propped up to seem profound. It will be referred to several times later in the book.

I'm the cheese or the mouse or some other figure from the allegory that is used as a bad metaphor for something.