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Nike Asks Everyday Athletes To Outrun A Rhino

The sports brand's latest campaign encourages people to take their capabilities to the next level.

Global sports brand Nike marks the 25th year of its Just Do It campaign by challenging regular athletes and folks to take their capabilities to the next level.

The brand’s promotional video for their ‘Challenge Yourself: Possibilities’ campaign pits everyday exercisers against some of the world’s greatest athletes, action stars, and even against rhinos, and bulls.

The video, directed by Nicolai Fuglsig, features a voice over by actor Bradley Cooper and depicts regular people taking on super athletes such as basketball star LeBron James, top tennis player Serena Williams, boxer Andre Ward, and Spanish soccer player Gerard Pique.

The new campaign encourages people to take on challenges and even challenge their friends to take their skills to another level.

People can check out challenges and apps on Nike’s Just Do It site and post their results on Instagram and Twitter using the hashtag #JustDoIt.

by Anonymousreply 408/27/2013

OP just really posted this?

by Anonymousreply 108/27/2013

Obviously, a Nike shill.

by Anonymousreply 208/27/2013

r2, s/he is kind of in the wrong place, no?

by Anonymousreply 308/27/2013

If you're tired of constant PrimeTime, having to pay to post, threads getting deleted for no reason, and whimsical banning, click below.

Our WM isn't a stupid nazi cow, and we might one day have again what DL used to be.

by Anonymousreply 408/27/2013
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